Our best wishes for Peace and Happiness on this season and a very prosperous New Year.
Happy Holiday Season!
On November 22nd, the International Olive Council celebrated the World Olive Day 2018, with the presence of the Ministers of Agriculture from Spain, Luis Planas, from Tunisia, Samir Taieb, and from Egypt, Ezz El Din Abu Steit.
In the same, the general director from IOC, Abdellatif Ghedira highlighted the value of the Committee as “safeguarding quality and standards, the IOC is above all a hotbed of over a thousand specialists and experts in the field of olive-growing. Researchers, engineers, economists, chemists, tasters, nutritionists, statisticians… all engage with the science as one through the forum that is the IOC, in the planned meetings and the over 150 laboratories officially recognised by us around the world”.
On this World Olive Day – highlighted Ghedira -“we renew our call for producers to keep using good practices all along the production chain in order to offer consumers the best of this nectar, and for consumers to continue to demand high quality oil for their health and for a product that can help in the fight against climate change for generations to come”.
Abdellatif Ghedira concluded by renewing our call for intergovernmental, international and regional organisations to work with us in order to foster sustainable development, to ensure fair pay for small farmers in difficult areas, to conserve natural resources and to promote a healthy and balanced diet.
The Executive Secretariat of the Ministry of Agriculture is working on the request for the recognition by UNESCO of the World Olive Day for 2019, coinciding with the 60th anniversary of the IOC.
The premium Goya Spain products have promoted part of the selection of spanish products that on November 8, were part of the 25th Spain’s Great Match of Los Angeles.
This event promoted by ICEX through its brands Food from Spain and Wines from Spain, took place at The Bazaar at the SLS Hotel, within the framework of the promotional actions that ICEX develops in the US market.
During the 25th Spain’s Great Match, a wine and tapas fair where Spanish wineries and US importers and distributors presented their products to professionals, press and consumers, Goya brought the most traditional flavor from the Mediterranean diet with its table olives, extra virgin olive oils, capers, vinegars and gazpacho.
With the help of our distributor in Japan, Imai Group, Goya Spain products have been present in Vitalli BBQ House, a Brazilian grill, located in Toyota.
Attendees at the promotion event held on November 12, tasted a delicious barbecue with Goya olive oils and table olives.
The heads of Imai Group visited the Goya Spain factory last April where they learned on first-hand about the characteristics of the Goya olive oils and tble olives that they distribute in Japan.
Spanish table olives take center stage among American consumers with Olive from Spain and their “Have an olive day with olives from Spain” campaign.
Thus, for five weeks, everyone who walks through Times Square can see a video in the Play Station Theater screen with images about the consumption of Spanish table olives.
Spanish table olives, “The queen of tapas”, are present in more than 120 markets and the USA is the main importer of Spanish table olives. The USA imports more than 299 million lbs. of olives each year for a value of more than $ 400 million (85% of this worth comes from the EU and 55% from Spain). Therefore, the USA consumes about 165 million lbs. of Spanish olives each year.
The video projection of Olive from Spain is included in the promotional actions in support of the consumption of table olives in the United States.
Goya Spain continues to collect international awards to the quality of its extra virgin olive oils and table olives. Thus, the last awards have been granted by The Australian International Olive Awards, that recognizes Goya Extra Virgin Olive Oils and Table Olives as the best in the Northern Hemisphere, and “Champion Table Olives – Stuffed Olives”. Read more
Goya Foods products have been present in the 25th Spain’s Great Match 2018 in New York, the Spanish food and wine promotional event in the United States.
Organized by ICEX and Foods from Spain, the 25th edition of the Great Match has shown a selection of Spanish wines accompanied by a large selection of culinary creations. Thus, 10 of the best Spanish restaurants in the area have participated.
The next Spain’s Great Match will take place on November 8th in the city of Los Angeles.
Goya Foods, the largest Hispanic owned food company in the United States, unveiled a sculpture of the founder of Goya Foods, Prudencio Unanue in celebration of Hispanic Heritage Month.
“Today is a historic day for Goya,” said Bob and Peter Unanue, President and Executive Vice President of Goya Foods, and grandchildren of Prudencio Unanue. “For generations to come, this sculpture will serve not just as a reminder of our grandfather’s extraordinary life and legacy, but as an inspiration to all of us that through hard work and dedication the American dream is possible.”
In 1904, Prudencio Unanue left Spain for Puerto Rico at the age of 18. Like many immigrants, he left behind his home and risked it all to find better opportunities and a new horizon for his life. He met his wife Carolina in Puerto Rico, who also left Spain, and together they moved to New York City to find work and to study. In 1936, during the Spanish Civil War, they started Goya in a small storefront on Duane Street in Lower Manhattan. Driven by the belief that there was a growing consumer market for high-quality, fresh tasting Latin foods, they began catering to local Hispanic families by distributing authentic Spanish products including olives, olive oil, and sardines.
Prudencio’s entrepreneurial spirit and marketing insight led him to create the most recognizable Latin food brand in the United States that would also become an iconic symbol and institution for the Hispanic community. The history and story of Goya are as much about the importance of family and values, as it is about achieving the American dream and helping to cultivate the Latin culture and culinary landscape in the United States.
The sculpture, presented on 10th October, was designed and created by Maritza Hernandez, a Cuban born, Chicago-based artist and sculptor. The three-foot bronze sculpture of Prudencio Unanue sits on a four-foot granite base and is planted at the front entrance of the national headquarters of Goya Foods in Jersey City.
Source: PRNewswire-HISPANIC PR WIRE
Goya returns to participate as a sponsor in the third edition of the “Philadelphia Unity Cup”, a World Cup-style championship that aims to unite the neighborhoods of the city of Philadelphia through football.
The final of the third edition of the “Philadelphia Unity Cup”, which involved a total of 52 teams, will take place on October 13 at the Energy Stadium, with teams from Liberia and Ivory Coast, winners of the second and first edition of this tournament.
For its part, the teams that will compete for the 3rd and 4th place of this third edition are the United States and Ireland.
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The full schedule of the final, with free admission, is this: 11 am: Gates open. |
The participation of Goya in this event is part of the #goyagives campaign, a national initiative committed to promoting and supporting the general welfare of the community through social responsibility, environmental initiatives and company values.
Goya Premium extra virgin olive oils continue to hold new awards for quality. Thus, the International Extra Virgin Olive Oil Contest in South America, Central America and the Caribbean, Olivinus, held in Mendoza (Argentine), has awarded GOYA® Único and Organics Extra Virgin Olive Oils the “Gran Prestige Gold” awards.
The participation at Olivinus, second contests for the WREVOO, is open to all types of AVOE: Classics, Organic and Flavored. Olivinus grants a Extra Virgin certification, through three levels of awards: Gran Prestige Gold (recognitions obtained by Goya Premium EVOOs, Unico and Organics), Gold and Gold Prestige.
Olivinus 2018 was attended by 178 companies from 17 countries. Annually created to create awareness about the beneficial effects of Extra Virgin Olive Oil on Nutrition and Health, Olivinus has maintained permanently, a great activity allowing the main Argentine and world experts describe the best EVOO according to their certified quality.
With these two awards, Goya Spain continues to collect the results of a careful work for the most demanding consumers, which will lead it to close this year having obtained more than 40 international awards and recognitions for its oils.